Hire ip licensing & custom characters
in Riverside.
We design and develop a custom character (with story, voice, and look) that your brand can deploy across multiple events and seasons.
IE corporate character work runs heaviest at brand family days produced by employer brands in the logistics and healthcare corridor, retail openings at Victoria Gardens and Galleria at Tyler that want a branded mascot to anchor a crowd, and themed performers for festival sponsor activations at Coachella, Stagecoach, and BNP Paribas Open. Our IE character pool is bilingual EN/ES heavy — important for community-facing brand activations across San Bernardino and Riverside counties — and includes custom mascot performers comfortable with extended outdoor shifts in IE summer heat. Captains run mandatory hydration and rotation cycles. 100% W-2, AB-5 and AB-2257 compliant.
Showcraft serves Riverside and the surrounding CA area with 100% W-2 talent, full insurance, and senior captains on every event. Riverside is the cultural anchor of the Inland Empire — historic Mission Inn, UC Riverside, and a growing downtown corporate base. We staff brand activations along Main Street and the Mission Inn Avenue corridor, family days at Riverside Convention Center, university partnership events at UCR, and overflow staffing for the Ontario Convention Center and Toyota Arena 30 minutes west. The IE absorbs spillover for LA-county events that need lower-cost talent within reasonable drive radius, and our IE roster is built for that — bilingual EN/ES skews heavily, family-friendly character work is a strength, and W-2 compliance keeps procurement clean across San Bernardino and Riverside counties.
- IP Licensing & Custom Characters dispatched anywhere in Riverside
- 100% W-2 staff (CA AB-5 / AB-2257 compliant)
- Comprehensive GL + workers' comp on every event
- COI naming your venue and additional insureds
- Captain on-site for events with 6+ staff
IP Licensing & Custom Characters at Riverside venues we know.
Other character experiences we offer in Riverside.
IP Licensing & Custom Characters in nearby cities:
Questions Riverside buyers ask about ip licensing & custom characters.
What does IP licensing mean at Showcraft for a Riverside brand?+
We design and develop an original character — costume, story, voice, look — that your brand owns and can deploy across multiple events and seasons in Riverside and beyond. Think of it as a recurring mascot with story DNA: the same character shows up at activations across Inland Empire and builds equity over time.
What's the timeline for a custom character build for a Riverside brand?+
Full builds (concept, design, costume fabrication, performer casting, and rehearsal) run 8-16 weeks depending on complexity. Once built, the character can deploy to activations in Riverside and across Inland Empire with standard 2-3 week lead times for individual bookings.
Do we own the IP after Showcraft develops the Riverside character?+
Yes — full IP ownership transfers to your brand on delivery. Showcraft maintains the costume, casting, and performer rotations, and you can deploy the character across any market we serve, including Riverside and Inland Empire. Licensing terms are spelled out in the build agreement.
Are the performers behind your licensed characters in Riverside W-2 employees?+
Yes. Every performer who steps into a Showcraft-built licensed character in Riverside is a W-2 employee with workers' comp and general liability coverage. COIs name your brand and the activation venue. In California, the structure is fully AB-5 / AB-2257 compliant.
Hire ip licensing & custom characters in Riverside today. on demand.
Tell us what you're putting on. Quote in minutes, talent on-site in days. No phone tree.